Sainsbury’s back to school

Exposure

Client: Sainsbury’s

This web ad was a novel way of showing off Sainsbury’s 2013 line of school clothing. The young breakdancers put the garments to the test in an astonishing bunch of moves… Captured on Alexa at 100fps on Steadicam, by Adam Peddar. Produced by Greta Wynn Davies and director Tim Walker at Westbound TV.